Bookings
Revenue
Room Nights
Project Objectives
- Attract a younger more affluent audience to lower the average guest age
- Drive off-peak occupancy by encouraging summer guests to come out of season
- Engage locals, putting the hotel at the heart of the community
"Thrilled with our new website"
"We are absolutely thrilled with our new website which is everything we envisioned, and more. It was brought together with the fresh, new ideas Clockwork always brings to the table while ensuring everything is kept moving forward in a fast-paced marketing environment. Thanks to everyone at Clockwork who really pushed hard to get us live."
Sally Lancaster, Woolacombe Bay Hotel
What we did
We created a visually striking modern website—meeting our client’s vision. It brought to life their brand story, was friendlier in design, and included an intuitive booking journey for guests.
This new design used retro photography, conjuring happy childhood memories of family holidays, in a contemporary yet nostalgic way.
To really showcase the beauty of their location, we used a wide-screen image space—ideal for inspirational photography or video. We also created a user-friendly navigation, to effortlessly lead visitors, with subtle calls to action driving bookings.
Additionally, we developed a series of seasonal and local multi-channel marketing campaigns. These targeted younger, affluent people, driving traffic and lowering the average guest age.
Visit Website
Bookings await the bold
Are you in need of hospitality marketing support? Perhaps you need a new website to fuel wanderlust? Whatever your business need, everything we recommend is with your individual success in mind.
If you like what you've seen from our client work, we'd be delighted to chat about your next project with a cup of coffee.
Get in touch with us using the form below or call us direct: 01803 872999