The Brownsword portfolio of hotels comprises twelve properties across both urban and countryside locations. These include The Abode Collection and The Gidleigh Collection.
We live and breathe hotel websites, which means we know how to create a website that truly works hard for your property.
We can prepare optimised content for your entire website, creating accurate, engaging copy that helps you really shine.
Profiling allows us to understand your customers' attributes and buying habits, which helps inform the marketing activity.
We have successfully launched fully responsive websites for the Brownsword Group and Abode properties, which show their very different brands in a unique and influential way.
With clear, carefully-branded messaging, the new group website oozes a sophisticated quality and seamless ease of use. This is achieved through quality wide-screen imagery, a contemporary, classic design and intuitively positioned menus and calls to action.
Navigation is intuitive and user friendly, with a sticky menu pane and ‘book a room’ call to action which follows users as they browse the site. Other features include links to sister hotel sites, a newsletter sign up form and prompts for more engagement via social media.