- Promote the Glass House as a “detox and wellness retreat”
- Launch new brand and website from standing start
- Target 25 guests per week
- Drive bookings with digital marketing strategy
- Educate people on how to become healthier and happier
"Launching a new spa from the ground up with no customers, no website and no marketing was a daunting prospect. But we were reassured following our first meeting with Clockwork Marketing, that we’d chosen the right agency to help us launch our new Glass House Detox & Wellness Retreat.
"Clockwork designed and built our new website and marketed the spa prior to opening and ongoing so we weren’t launching from a standing start. Within a couple of months of launch we had a website attracting up to 30,000 visitors per month and a thriving spa! The agency is a trusted guide with our digital marketing and we wouldn’t hesitate to recommend the team."
What we did
Glass House Retreat Full Branding, Design, Website and Marketing for a UK First
The Glass House is the UK’s first purpose-built detox and wellness retreat. From logo creation, colour palettes, and fonts – to web design, and in-room guides. Our creativity and aesthetic flare were critical to the visual inception of The Glass House branding. We took a blank page and brought our client’s vision to life.
The Glass House marketing assets included a new website, which we pre-launched collecting email addresses prior to the site going live using a prize draw to encourage sign ups. Once the site was live, we drove visitors with ongoing SEO, social media and email marketing, attracting up to 30,000 visitors per month from a standing start. Clockwork’s Gift Voucher Brilliance generated over £80,000 of sales in just five months boosting spa bookings, as well as the retreat.